Morocco, planned properly

It is not a country you should have to research for three weeks.

Answer a few questions. See your whole trip, day by day, with the whole cost — estimated on screen, then confirmed against your dates before you owe anything. We book every part of it and stay on the phone while you are there.

Plan your trip No account, nothing to pay to see it

Hero photographErg Chebbi at first light, or a Marrakech rooftop at dusk

Start here

Fourteen questions,
a few more if you want the detail.

You will not be asked to name a hotel, compare two hundred riads, or work out whether Chefchaouen fits. That is our job.

No account needed
Nothing to pay to see your trip
A person reads every answer

Your Morocco

Flights are not included. We send the cheapest sensible routing from your airport alongside the itinerary.

Send me this trip

We will confirm live availability, email the full itinerary, and answer anything before you decide.

No deposit yet. We confirm every price with the riads and guides before you pay anything.

How it works

You answer. We build it, book it, and stay reachable.

01

Tell us what you are drawn to

Where you are flying from, roughly when, how fast you like to move, and the three things you would most regret missing.

02

See a first version immediately

A day-by-day plan with your riads, drivers, guides and experiences, on screen right away. That version is generated. The one we email you has been read and corrected by a person first, and it is the one with real names and confirmed prices on it.

03

One price, with everything in it

Accommodation, transport between cities, guides and every experience we list, in one figure with the breakdown shown. Transport is private except where the train is genuinely better, and your package says which. Flights are not included, and nor are meals beyond your riad’s breakfast — the tables we name are booked in your name and you pay for what you eat.

04

Pay a deposit and stop worrying

We book all of it. You get every confirmation, address, driver phone number and map, plus calendar invites so you know what is happening when.

05

Someone local on the other end of your phone

Rain in Marrakech, a closed tannery, two spare hours before dinner. Message us and a person who lives there answers.

06

Nothing generic goes out

Every itinerary we send is read by a person first. A plan that puts you in two cities on one afternoon never leaves the building.

Three ways to go

All three are the real Morocco. What changes is the door you walk through at night.

The DarA family courtyard, laundry on the line, the medina outside

The Dar

A family house built around a courtyard. You stay inside the medina rather than looking at it.

  • Characterful dars and small riads in the old quarters
  • First-class train where it is genuinely better
  • Private driver for the long desert legs
  • Cooking classes and food walks in small groups
  • A night under canvas at Erg Chebbi
The RiadA restored courtyard, a plunge pool, a roof terrace at dusk

The Riad

A restored courtyard house with a pool and a roof terrace. A driver who waits for you.

  • Boutique riads with courtyards and roof terraces
  • Your own driver for the whole trip, not just the long legs
  • A private guide in the cities that reward one
  • A desert camp with real beds and ensuite tents
  • Tables booked in your name before you land
The PalaceCarved cedar, a private pool, a courtyard nobody else crosses

The Palace

The rooms people photograph. Doors that open because somebody made a call.

  • Palace riads and the best camps in the Sahara
  • Private driver and private guide throughout
  • The tables worth booking, held in your name
  • Balloon over the Agafay at first light
  • Long layovers filtered out of your flight options

Where you will go

Thirteen places, mixed to fit your days, your airports and the month you go.

MarrakechRooftops over the Kasbah
MarrakechSouks, food, hammams
MerzougaThe dunes before anyone walks on them
MerzougaSahara, camps
FesTanneries and tilework
FesHistory, craft
TangierCafe Hafa, looking across to Spain
TangierKasbah, cafes
ChefchaouenThe blue medina at dawn
ChefchaouenMountains
EssaouiraRamparts and blue boats
EssaouiraCoast, wind
TaghazoutAnchor Point at low tide
TaghazoutSurf, argan
OualidiaOyster beds and a still lagoon
OualidiaLagoon, oysters
AsilahPainted walls inside the ramparts
AsilahArt, beaches
RabatThe Kasbah of the Udayas
RabatCapital, quiet
M’diqMarina Smir and Tamuda Bay
M’diqMarina, Mediterranean
The AtlasImlil and the Toubkal foothills
The AtlasTrekking
Ait BenhaddouThe ksar as the sun drops
Ait BenhaddouKasbahs
Amana
أمانة

In Darija, an amana is a trust: an honest responsibility, or something valuable left in someone’s safekeeping.

It seemed like the right name for a company you hand your holiday to.